Not too much to say about today's DTJ session. I was disappointed to find out that with 300 members, there's no way we can participate in the study, we're just too small. They need the SAMPLE to be 300-400.
The session was useful in terms of keeping the momentum going on this. Otherwise, this is the kind of study that will end up on the shelf or in the "to-do later" pile. But I still have a strong personal mistrust of data, which I still believe can be skewed to represent whatever we want. How do we KNOW the right questions were asked? I'm not saying they weren't. But how do you know?
My horoscope for today said: "Don't take anything at face value. Just because everyone else seems to be satisfied with surface appearances, that doesn't mean you're okay ignoring your gut and going along with the force of opinion."
Hmmm.
10.29.2007
DTJ
Labels: ASAE, associations, data, DTJ, membership
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