7.04.2008

Don't be a Sun-Dial in the Shade

Benjamin Franklin by Benjamin Wilson, 1759.Image via WikipediaRead this awesome post by Dawud Miracle about how Benjamin Franklin was a blogger in spirit - long before there were blogs, but not before there were printed pamphlets meant to spark conversation and discussion, like his very own Poor Richard's Almanack.

Here's a snippet from the post:

"He was a staunch proponent of finding what was interesting to himself and others and adding what was valuable to your reader’s lives:

“If you would not be forgotten as soon as you are dead and rotten, either write something worth reading or do things worth the writing.”

And he knew so well that people couldn’t be convinced of anything unless they cared.

“If you would persuade, you must appeal to interest rather than intellect.

What’s more, he knew that people did not want to be lectured too. Rather, they need to be engaged and included in the conversation:

“Tell me and I forget. Teach me and I remember. Involve me and I learn.”

Ben Franklin clearly understood that writing a solid, interesting blog post took research:

“An investment in knowledge always pays the best interest.”"

Read the full post. It's inspiring, creative and funny. Just imagine what an amazing blogger he would be if he were alive today!

Have a wonderful Fourth of July.
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