I'm a SocialFish too!

You heard it here first, then here, and now it's my turn!! This is it, it's official, Lindy Dreyer and I launched our new social media strategy consulting firm, SocialFish, LLC at ASAE's annual meeting in San Diego.

We are here to help associations (and small business, and anyone who needs it) to:

1) enter the social media space in the right way, based on where your audience is and what your objectives are;

2) nurture and grow your existing social vehicles, or help you figure out why they might be underperforming;

3) expand your existing communities so that they interact appropriately with public outposts such as Facebook or LinkedIn;

4) figure out the right metrics to show you what you need to measure to benchmark your progress and make data-driven decisions...and much, much more!

This venture is really exciting for us because based on the conversations we have had (and the number of business cards exchanged) EVERYONE seems to need help getting their feet wet in this space. If you are here and reading this, you are presumably aware of our body of writing on these topics and you know that we know our stuff. So please don't hesitate to get in touch, we're here to help YOU.

And here's an added bonus!! We are on the lookout for the PERFECT TAGLINE. So far we've come up with a bunch of variations on:

- "we help you navigate the deep waters of social media"
- "we help you hook the right audience using social media"
- "dive into social media with us; the water's fine"

Etc.... but none of these are exactly right. How about something involving "hook, line and sinker"? "catch and release?", "swimming with the sharks"... uh - no. Help us come up with something cool and fish-related! Author of the winning tagline gets some free social media strategy advice over a cocktail or coffee!

And thank you so much to everyone who has been helping us spread the word. We really appreciate it - YOU ROCK.

p.s. Crank up the sound on this video... if you know us you will find this quite funny...